What is the Marketing Cloud^™

Cloud computing is transforming the way marketing gets done today. Buyers are spending more of their time online, searching for information, interacting with like-minded colleagues and friends over cloud-based social networks and having their own content hosted in the cloud. Offline marketing techniques continue to plummet in their effectiveness, even as new cloud-optimized marketing strategies such as social media, paid search and search engine optimization deliver both short and long-term results.

The Marketing Cloud^™ is a collection of cloud-based marketing services that make internal marketing functions more efficient and external marketing programs more effective. The Marketing Cloud^™ is where successful organizations are running their marketing programs, delivering fast and easy access to powerful enterprise cloud computing capabilities – without the cost, risk and complexity of traditional marketing platforms.

Live Events

A Marketing Cloud^™ Webinar featuring Forrester VP Stephen Powers: How Leading Marketers Create Optimal Multichannel Digital Experiences. Winning with Informed, Intimate, and Immediate Customer Interactions.

On-Demand Events

A Marketing Cloud^™ Webinar: The Impact Equation with Chris Brogan. Learn how to make people truly care about what you have to say by skillfully mixing ideas, followers, and trust.

A Marketing Cloud^™ Party at SXSW: 1 Nite with Mike. Eye popping video mashups mixed with booming beats were all the rage at Stage on Sixth as Mike Relm once again brought his masterful skills and wit to SXSW.

A Marketing Cloud^™ Webinar: Nancy Duarte – Transform Business to Business Audiences with Visual Stories Learn how incorporating story patterns makes a strong connection with your audience and leads them to purposeful action.

A Marketing Cloud^™ Webinar: Marketing Planning to Stay Ahead of the Curve in 2013. See best practices panel sessions based on the SiriusDecisions planning methodology, including Dell.com, Dex One, MarketingProfs and more.

Once again, the Marketing Cloud™ held the premier party at Dreamforce. Masterpieces was the Sales and Marketing Party of the Year. See the pictures! Masterpieces was held at the spectacular San Francisco Museum of Modern Art.

The Marketing Cloud^™ is honored to have presented Gary Vaynerchuk in a webinar How to Fully Commit to Social Media. View the replay Gary Vaynerchuk, the New York Times and Wall Street Journal best-selling author who is also a self-trained wine and social media expert, will help you realize how fully committing to social media is the best way to turn anonymous visitors into acquaintances, acquaintances into customers, and customers into fans.

A Marketing Cloud^™ Webinar: Winning Content Marketing Strategies, a webinar with Charlene Li and Rebecca Lieb from the Altimeter Group. Examine how organizations must rebalance culture, resources, personnel and operations to achieve proficiency as content creators and producers.

A Marketing Cloud^™ Webinar: The Zero Moment of Truth – A Google Discussion to Understand the Most Critical Moment of the B2B Buying Cycle